{"id":14487,"date":"2011-12-05T12:59:32","date_gmt":"2011-12-05T12:59:32","guid":{"rendered":"https:\/\/www.berti.net\/magazine\/back-from-the-deco-fair-in-jeddah\/"},"modified":"2025-05-19T09:36:15","modified_gmt":"2025-05-19T09:36:15","slug":"back-from-the-deco-fair-in-jeddah","status":"publish","type":"post","link":"https:\/\/berti.net\/en\/magazine\/back-from-the-deco-fair-in-jeddah\/","title":{"rendered":"Back from the Deco Fair in Jeddah…"},"content":{"rendered":"\n
\n
\n
\n
\n
\n

Magazine \/<\/p>\n\n\n

Products<\/a>, <\/span>Projects<\/a><\/div><\/div>\n\n\n

Back from the Deco Fair<\/strong> in Jeddah<\/strong>…<\/h1>\n\n\n\n

We have just returned from yet another good adventure, every experience abroad teaches us something, because we leave with a load of expectations but above all curiosity and return home with a suitcase full of unexpected ideas and a nice list of new contacts and projects to baste.<\/h2>\n\n\n\n

We had already been to Jeddah<\/strong> for the Deco Fair<\/strong> last year, and this for Berti Pavimenti Legno<\/strong> represented the second participation in the important fair in Saudi Arabia.<\/strong> Crucial in this context was the figure of Corrado Mulfari<\/strong> of Alkayan Decor <\/em><\/strong> (our exclusive distributor for Arab countries), Berti <\/strong>‘s real trait d<\/em> ‘union with the world and the Arab market<\/strong> that is constantly moving and rising. We had already mentioned these new business dynamics a few months ago in a video interview<\/a><\/strong>, when we were visited by Rami Bambouk<\/em><\/strong>, also from Alkayan Decor<\/strong><\/em>.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

The “Decoration and Home Accessories Exhibition<\/em><\/strong>” in Jeddahha<\/strong>was attended over the course of five days by more than 600<\/strong> international exhibitors<\/strong> on an area of about 10,000 square meters.<\/strong><\/p>\n\n\n\n

Another important fact to think about: Berti<\/strong>‘s was the only Italian presence in the wood flooring sector within the Arab kermesse, and this represents another reason to be proud of our work and business strategies.<\/p>\n\n\n\n

In addition to being the only representatives of Made In Italy<\/strong> in our specific sector, we were able to count on the physical proximity of several prestigious brands, with whom we partnered and with whom we began a dialogue: we are talking about Missoni<\/strong> Home, Fendi Casa<\/strong>, Kenzo Maison<\/strong>, Jean Paul Gaultier <\/strong>for Roche Bobois<\/strong>.<\/p>\n<\/div>\n<\/div>\n\n\n\n

\n
\n