{"id":14071,"date":"2015-04-07T07:52:39","date_gmt":"2015-04-07T07:52:39","guid":{"rendered":"https:\/\/www.berti.net\/magazine\/berti-flooring-wood-enters-the-world-of-diesel-living\/"},"modified":"2025-05-19T09:30:52","modified_gmt":"2025-05-19T09:30:52","slug":"berti-flooring-wood-enters-the-world-of-diesel-living","status":"publish","type":"post","link":"https:\/\/berti.net\/en\/magazine\/berti-flooring-wood-enters-the-world-of-diesel-living\/","title":{"rendered":"Berti Flooring Wood enters the world of Diesel Living"},"content":{"rendered":"\n
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Magazine \/<\/p>\n\n\n

Projects<\/a>, <\/span>Events<\/a>, <\/span>Products<\/a><\/div><\/div>\n\n\n

Berti Flooring Wood<\/strong> enters the world of Diesel Living<\/strong><\/h1>\n\n\n\n

Berti Pavimenti Legno announces a collaboration agreement with Diesel<\/strong> as part of the “Diesel Living<\/strong>“<\/em> furniture and lifestyle project, which since 2008 has seen the famous brand headed by Renzo Rosso<\/strong> link up with a series of strictly Made in Italy excellences in the Design<\/strong> sector, where the one with Berti represents the first official partnership between a fashion brand and wood flooring.<\/h2>\n\n\n\n

In fact, the Diesel Living collection now counts on the collaboration of Foscarini<\/strong> for lighting, Moroso<\/strong> for furniture, Seletti<\/strong> for accessories, Scavolini<\/strong> for the kitchen and Zucchi<\/strong> for fabrics. All leading Italian companies in their specific sector. <\/p>\n\n\n\n

This opens up an opportunity for Berti to dialogue with a new audience and explore different ways of living and dwelling, but also to reconfirm itself in a segment of its market made up of existing architects, interior designers, contract designers and retail outlets.<\/p>\n\n\n\n

The design of the collection “Diesel Living with Berti<\/em><\/strong>” is by Diesel Creative Team<\/strong>, while Berti brings to the partnership its know-how<\/em> in product development and marketing on an international scale with techniques and creativity never before used in the wood flooring industry.<\/p>\n\n\n\n

Thus, innovative languages are born – from theUrban Greys<\/em> <\/strong>to True Colors<\/em><\/strong>, from the Wood Textures<\/em><\/strong> to Shadow<\/em><\/strong>, from the Camo Bleach<\/em><\/strong> to Camo Pixel<\/em> <\/strong>– through 22 different finishes and characterized by planks, Parquet tiles and various compositional feasibility <\/strong>that lend themselves to characterize domestic and public settings, as well as unexpected and unconventional environments.<\/p>\n\n\n\n

For Berti, this was a great deal of research and development with the use of innovative techniques and painstaking material research. At a stagnant time for the parquet market in Italy, once again Berti confirms its creative and experimental spirit. <\/p>\n\n\n\n

Berti will also be a technical sponsor of Diesel at the Salone del Mobile in Milan<\/strong>, scheduled for April 14-19, 2015<\/strong>. We invite you all to take a closer look at the 400 square meters of Wood Flooring along the Diesel booth. <\/p>\n\n\n\n

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Magazine \/<\/p>\n\n\n

Projects<\/a>, <\/span>Events<\/a>, <\/span>Products<\/a><\/div><\/div>\n<\/div>\n<\/div>\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

Berti Pavimenti Legno announces a cooperation agreement with Diesel as part of the “Diesel Living” furniture and lifestyle project.<\/p>\n","protected":false},"author":9,"featured_media":8703,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[46,42,44],"tags":[],"class_list":["post-14071","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-projects-en","category-events-en","category-products-en"],"_links":{"self":[{"href":"https:\/\/berti.net\/en\/wp-json\/wp\/v2\/posts\/14071","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/berti.net\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/berti.net\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/berti.net\/en\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/berti.net\/en\/wp-json\/wp\/v2\/comments?post=14071"}],"version-history":[{"count":2,"href":"https:\/\/berti.net\/en\/wp-json\/wp\/v2\/posts\/14071\/revisions"}],"predecessor-version":[{"id":21091,"href":"https:\/\/berti.net\/en\/wp-json\/wp\/v2\/posts\/14071\/revisions\/21091"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/berti.net\/en\/wp-json\/wp\/v2\/media\/8703"}],"wp:attachment":[{"href":"https:\/\/berti.net\/en\/wp-json\/wp\/v2\/media?parent=14071"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/berti.net\/en\/wp-json\/wp\/v2\/categories?post=14071"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/berti.net\/en\/wp-json\/wp\/v2\/tags?post=14071"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}